Thursday, May 13, 2010

Sybase acquired by SAP


Another blast from my past as SAP announced that it is acquiring Sybase. I remember Sybase as much for their lavish AR (Analyst Relations) than anything else. I attended quite a few of their events, most memorable of which was held at the NYSE - with lunch in the Boardroom, and this not that long after 9/11. How they pulled it off I have no idea, but it was an amazing and quite surreal experience.
Long dismissed as has beens Sybase (though I never truly understood their business), recognized that they had lost the database battle long back, and very smartly and quietly consolidated their business in high finance, and in Asia - whilst making serious investments in the mobile world. From a skunkworks set up in Canada its the mobile infrastructure piece of the pie that has added to their spectacular price paid by SAP - $5.8 Billion - a lot of money for a company written off by most everyone.

I chose the image above, as I still have sitting on my desk a rather lovely brass Kaleidoscope given to me as a gift by Sybase AR in 2002 - that has Mardi Gras (AR event clashed with the start of Lent) beads in it.....